Hi, guys! Today’s my birthday! So, this week’s post is going to be a short one, but packed with value.
This is something that I wish that more people would realise, and something I wish I’d realise sooner myself.
"I want to start posting online… but I don’t know where to start." If that sounds familiar, you’re not alone.
I recently spoke with a Marine Engineer with 30+ years of experience, highly respected in his field, who told me exactly that.
Despite his years of experience, his challenge was knowing how to share his expertise.
The first thing I asked him was:
Why do you want to do it?
Once you know your why, the how becomes much easier.
For some, it’s about opening doors to new projects or collaborations. For others, it’s about giving back, mentoring, or simply making sense of decades of experience in a way that benefits others.
So ask yourself:
→ What do I want to be known for?
→ Who do I want to reach?
→ What kind of conversations do I want to be part of?
→ What kind of opportunities do I want to attract my way?
Start there.
Clarity is what turns posting into an opportunity.
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P.S. If you’re feeling stuck on where to start or want guidance on how to share your expertise online in a way that fits your goals, send me a DM!
I’m here to help.
Let me know if you like these short but value packed posts so that I make sure to do it more often!
Best,
Bea